This week I’m on leave from my day job and have more time to post about the make-up and skincare that I love. I try to change things up a bit with make-up, skincare and the odd lifestyle or travel post thrown in and this seems to work for me and I hope for you too.
Earlier today a conversation with a fellow blogger made me reflect on whether my content was relevant to my audience – we noted that as older bloggers in the main we were asked to review products aimed at older women. I thought I should check that I hadn’t got my audience wrong – maybe the brands knew better than me?
So I took a look at my Twitter demographics and found that 73% of my followers are under 34 and less than 3% are over 55 so that’s really underlined to me that I don’t need to feel compelled to write about products and brands that are aimed at my own demographic. Of course, this doesn’t mean I shouldn’t continue to champion the needs of older women but it does free me up to try out, and write about what the hell I like!
Anyway, now I’ve put that question to bed I can let you have my thoughts on this lovely stick of wonder from Makeup Revolution. It’s The One Highlight Contour Stick that I got in my goody bag when I was at the Makeup Revolution party last month. (There I go again, not conforming to my demographic stereotype and going out partying after dark!)
There’s been too much talk about this brand and dupes – so all I’ll say is that I’m team Makeup Revolution on this point. Dupes are ok by me – fakes are not! For me, this highlighting contour stick stands up as a product in its own right. I don’t need to check if it’s a dupe of another brand. I just need to know that it does the job I bought it to do!
I must say that I seem to have a few too many highlighters – but wait – can you have too many? I think possibly not – and this one is such a handy all-rounder to have in your bag. I tend to only highlight my cheekbones and find that this beauty suits me best when I apply it straight from the stick and don’t blend. Yes, I know blending is compulsory but I’ve found that if I blend this with my fingers or apply it with a brush then it breaks down a little and takes on a glittery effect. That’s ok for the evening but for the day I prefer to avoid a glittery look – but that’s just my preference.
The shade is perfect for me with its pale gold tone but I think that it would be good to add a few more shades that suit darker skin tones.
Any thoughts about the highlighter? Or whether I should change what I write about on my blog? Do share your thoughts in the comments below.
This post contains PR samples and affiliate links.